Spiritual Plants & Past N9NE Records present

BILLY LOVES
WILLIE

40 Days. 40 Nights. Asheville.

I'm Kenny. This is the campaign we're building — forty nights of music, mountains, plants and one honest question, counting down to the last legal night. My debut album launches across the forty nights. The Deer Trail documentary carries the story. Come be part of it.

The Billboard

Three words on a billboard
in Billy Graham country.

Billy Loves Willie. Three words on a billboard in Billy Graham country, beside a picture of Willie Nelson singing with a joint in his hand. We mean it.

The board says exactly: BILLY LOVES WILLIE. startwithiloveyou.com. That's the whole board. Three words and one URL — no product shot, no slogan, no sponsor logos. We took them off on purpose so nothing explains it away.

Not funded, directed or authorized by Billy Graham's family or ministries, or by Willie Nelson. We're fans of both — and Franklin Graham is invited to come talk, listen and share his lens on any of the forty days.

The Campaign

A 40-day revival
to save cannabis.

The rules are changing. America built this marketplace in public. We're not going to let it disappear in private. Forty nights of music, mountains, plants and one honest question — then we keep going anyway.

The campaign begins September 1st. Sponsors are coming in. Major noise is being made.

Sept 1
Campaign begins
Oct 31
Forty nights start
Dec 11
The last legal night
40
Nights of music
Mountains in the Morning. Music at Night.

The Forty Nights

01

The Door Opens

Music. The first eight notes. A room of people who haven't decided yet.

02

Mountains in the Morning

Readings, wellness, the plant as question. Conversations that don't begin with a price.

03

Music at Night

Live sets, campfire storytelling, artists trading songs across rooms.

04

Stay for the Question

Reflection. Departure. The question everyone now carries home.

The Artist We Are Actually Promoting

I finally get to be
Kenny McCormick the Fourth.

I came to Shope Creek the first time as a retreater. I came back as an artist. A mirror next to me said one thing: "You finally get to be Kenny." And I see that I finally get to be Kenny McCormick the Fourth. Me. And what a joy. What more could I want to be or share?

"The first time I came to this space, I was a retreater. This time, I felt like an artist."

— me, final circle, Shope Creek

I'm playing across the forty nights — not one slot, a residency. Songs land in different rooms, in different orders, in front of different people. The album launches inside the countdown. The documentary carries the story.

Meet The Elders
The Documentary

The Story of Nobody
as told by Kenny McCormick IV

I got home to Phoenix after the retreat. Went to my favorite local park with a beer, a cannabis pen and a cigarette, just reflecting. The download sort of came to me. I've been sitting with it alongside piano work, which is thriving exponentially.

And here's what I see: a documentary. The Story of Nobody — Kenny McCormick the Fourth. Based on a True Story. A fictional representation of a nonfiction story and life experience. This documentary is about the artist and the artist's project.

From the childhood videos I've already digitized, to Mexico, La Cañada, Phoenix Idol, Sedona — I'm personally seeing a chapter-based presentation of this entire movement. From trauma to healing. From AI Babes to South Park. From social media to music. The through line is the debut album.

Shope Creek isn't just a retreat documentary anymore. It evolved into an artist's debut project documentary featuring Shope Creek as a chapter — almost a climax. That final share circle, the music, the gathering — that's the full circle moment. The emotion and truth that pulls everything together and anchors it.

I keep thinking about the Billie Eilish documentary. How she filmed the album creation process. We book the studio, film the album being made — that's the only twenty-five percent of the story that hasn't been filmed yet. It incentivizes Neff-U, Holly, Brett — everyone — to move forward with the creation, knowing it's filmed for a documentary.

Jackson on doc level is a no-brainer. From everything we have banked — our time together, my previous lifetime of career before we met, the Shope Creek footage, especially this last round which features the most legitimate musical presentation and the highest vibration — we can crush this. Almost too easily and seamlessly.

And then I realized: the whole story should be told. And the through line is this album. They Call Me Trinity.

Open Heart — First Single

Live from Camp Mary · Shope Creek Wilderness

What We Hand Everyone

Take the tract.
Play the track.

An eight-page mini-zine folded from one 11 × 17 sheet — a Billy Graham tract designed by an underground record label. Everybody gets one, whether they consume cannabis or not. Alongside it: that day's question card, and a four-minute audio ritual with me and rotating artists.

© 2026 Kenny McCormick IV. All rights reserved.